The new CSR LoGiCane Low GI Soft Icing Mixture has been developed by Horizon Science and Sugar Australia and will be distributed through leading supermarkets.
This expansion to the LoGiCane range highlights manufacturer and retailer response to increasingly ‘health conscious’ consumers. The LoGiCane innovation provides a healthier choice in the sugar category.
LoGiCane Low GI Soft Icing Mixture has a GI of 53 compared to regular icing sugar with a GI of 67. A growing body of research attests to the benefits of low GI diets in assisting in the fight against obesity, diabetes, weight management and other lifestyle diseases 1-6.
Russell Abotomey, GM Sales and Marketing at Sugar Australia said, “We’re continually seeking ways to innovate the category and the addition of CSR LoGiCane Low GI Soft Icing Mixture to our ‘Better For You’ Range is a great way for Sugar Australia to provide more choice to our customers in home baking.”
CSR LoGiCane Low GI Soft Icing Mixture can be used as a direct replacement in baking recipes. It is 100% natural and retains a number of beneficial phytochemicals that help to maintain healthier blood glucose levels.
“The expansion of the LoGiCane range into baking applications confirms the strength of the brand and satisfies the increasing consumer need for healthier food options,” said Becky Hyde, Chief Marketing Officer at Horizon Science.
CSR LoGiCane has been independently tested and certified by the Glycemic Index Foundation Australia. It is available in a 500g pack in Coles and selected independents supermarkets national from December 2011.